Brisbane Comedy Festival – Brisbane Powerhouse.
Lucky we’re as funny as we are good looking
Like Ricky Gervais in The Office, we’re workers second and comedians first. So when Brisbane Powerhouse asked us to work on promoting the Brisbane Comedy Festival with them it seemed like the natural progression of our talents.
What needed to be done
The 2018 Brisbane Comedy Festival needed a visual concept which was as funny and interesting as the festival itself. And what says comedy more than cartoon characters? The characters needed to embody the growing brand and personality of the Brisbane Comedy Festival and associate it with having a good time. The Brisbane Powerhouse gave us a super comprehensive and entertaining lowdown of their three main target audiences and all we had to do was bring them to life. Or as ‘to life’ as a cartoon character can be.
What we did
We had two main jobs. The first was to create the characters and animate them. The second was to build a custom WordPress website, complete with an intelligent artist/venue/date sorting system, to house them. It wasn’t all a barrel of laughs though, we spent hours drawing, erasing and drawing some more until each character was perfect. The result was the creation of Blue, Red and Green, three characters of different ages, genders, backgrounds and interests who, at the end of the day, all just want to have a good laugh.
Need-to-know best bit
It really was a group effort. Between Romain’s characters, Jeff’s scripting and Laurence’s editing, we ended up creating a concept, website and video which were able to highlight the breadth of our capabilities and what we are able to achieve in six weeks.
Nick Did This…
Illustration, animation, copywriting, digital development and graphic design.